Generating Revenue with IT Assessments is as Easy as 1, 2, 3 

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Generating Revenue with IT Assessments is as Easy as 1, 2, 3 

Leverage IT assessments to generate new business and projects and selling them as a part of managed services or as a stand-alone service is a guaranteed way to increase revenue. Use under-the-skin IT assessments to provide prospects with hard data about risks brewing inside their IT environments to justify why they need help. 

Here are three quick hits to build more business with IT assessments: 

Client Acquisition 

Assessments are effective to acquire new clients since you can show prospects facts about their IT environment like a doctor uses blood test results to draw attention to medical problems. MSPs regularly use assessments to edge out the competition, sell co-managed IT services and upsell existing customers. 


Government officials, school district administrators and executives at large businesses are used to paying big money for studies where the deliverable is a report that guides their decisions for future work. You can charge a handsome amount for IT assessments and use those findings to sell remediation projects and managed services. Get clients to focus on the value of the information itself. Quantify risks and help them make decisions to prevent expensive and embarrassing service interruptions and possible compliance violations. 


Offer independent assessments to businesses with their own IT departments that aren’t necessarily looking to become managed services clients. Target hospitals, school districts, local and county governments, banks, non-profits and larger private businesses by offering to provide internal IT staff with monthly reports they can use to address cybersecurity and compliance gaps. Help them prepare for unexpected audits, investigations or lawsuits. Reassure them that you aren’t trying to replace anyone, but rather you want to provide them with detailed reports to help them stay secure and compliant. 

Let Network Detective Pro Lead the Way 

Network Detective Pro is the IT industry’s de facto standard IT assessment and reporting tool used by MSPs. Its non-intrusive data collectors are the fastest and easiest way to find risks and issues on prospect sites with no agents, probes or software installs. It provides end-to-end automation – from scheduled scans to report generation and delivery, it’s the only way to do the recurring IT assessments required to grow and retain your existing clients. And it provides outstanding ROI. One new client won, or one new service opportunity discovered from an existing client, pays for a full year of the software. 

Click here to get a demo and find out how Network Detective Pro helps you earn more while lightening your workload.